- Adam Del Duca
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- This channel will transform how you see YouTube forever
This channel will transform how you see YouTube forever
This is pretty eye-opening...
I’ve been on YouTube for a long ass time
As such, there are very few channels that really impact the way I see YouTube
But the following channel I’m about to share is certainly one for the books
It not only demonstrates the majority of the YouTube principles and strategies I preach
But it’s also one that is emulatable for the majority of YouTube channel owners
The channel that will transform how you see YouTube is FitZip
This channel shares instructional videos to help you build a stronger, healthier body
So first what you really care about - the money…
As you can see, this channel is generating almost $10,000 a month
And they are only uploading 1-3 times a month…
How is that possible I hear you screaming in your head!!!
A few things…
First, the channel has nailed packaging
The titles directly talk to the struggles of their target audience (e.g. exercises for over 40, aches and pains etc.)
Next, their use complementary packaging
For example, they share the context of the video in the title
And sell the benefit of watching the video in the thumbnail text…
But best of all they are creating evergreen content
Because the exercises shown that will relieve stress, strain and pain today
Will be relevant tomorrow, in 2026 and beyond…
Now, they must be using some overly complex editing to generate this many views, right???
Nope!
Just some basic stock footage or instructional videos that anyone can source online
Making these videos rather easy to put together as compared to other presentation styles on YouTube
This is the power of employing all the components of a channel correctly
Great ideation + Great insights + Great packaging = YouTube success
I hope this inspires you to dive into YouTube more in 2025
Talk tomorrow,
Adam