I can't believe most people don't realize THIS about YouTube

Do you know one of the best parts about being in a relationship?

Building memorable moments

Which in my marriage often revolves around outbreaks of laughter or embarrassment

Let me explain…

In my city, we have a book store called “Chapters”

It’s not too far from where I live and my wife and I pass it all the time on our way to Starbucks for a morning coffee

One day as we were passing by we saw that the name of the store changed from Chapters to Indigo

My wife exclaimed, “I liked the name Chapters better”

I said, “why?”

She said, “Because it was catchier”

I said, “Not because the name Chapters made more sense since there are chapters in a book?”

The look on her face when she realized that the store name was based on chapters in a book and wasn’t some arbitrary name…

It had us breaking out in laughter (and some embarassment on her end)

What’s worse is that she’s seen that sign 100s of time and its meaning never clicked

Well, that’s what often happens on YouTube

We see things worked but it doesn’t resonate with us

Hence we never use those winning strategies to our advantage

Until today…

This ideation strategy is what I like to call the “Celebrity” effect

Take a look at the following channel and a list of their top performing videos:

What do you notice?

The most popular videos descend downward from most famous hockey player

If I share a few more results this becomes even more clear

Therefore, one cheatcode for more YouTube views and faster growth is to simply focus on the individuals with the most interest in your niche

Making a football channel? Talk about the top quarterbacks

Making a soccer channel? Start with Ronaldo and Messi

Critiquing podcasters? Start with Rogan and go down the list from there

This technique allows you to get more bang for your buck when making videos

Proving just how powerful picking the right video ideas can be

Friendly reminder that in tomorrow’s (October 26th at 2 p.m. EST) Effortless Ideation Workshop, I'll be sharing with you the principles behind viral topics, the 10 most powerful ideation methods on YouTube and the most effective ideation tool on the market so you can grow and monetize faster.

The deadline to sign up for tomorrow's workshop is tonight at midnight EST.

Yes, that's right, enrollment for the workshop closes in 16 hours from now.

Tickets to attend the workshop are just $100.

Sign up using the link below and you'll receive your meeting link immediately.

https://www.adamdelduca.com/products/digital_downloads/effortlessideation

Talk tomorrow,

Adam