• Adam Del Duca
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  • How To GUARANTEE No One Watches Your YouTube Videos

How To GUARANTEE No One Watches Your YouTube Videos

Do this if you want poor video performance...

Every video you release is forged in your blood, sweat and tears

Okay - maybe that’s a little too dramatic

But there’s no refuting the fact that each video you release will require:

  • Time

  • Money

  • Both

As such, you want to ensure your videos are gaining the traction they need to get you to your YouTube goals

Whether that’s getting more views, gaining more subscribers or making more money

Which I’d assume are all part of the results you are currently seeking

Well, one way to ensure you don’t enjoy all of these wonderful benefits is to employ the following video gameplan

Let me introduce you to the “series” trap

This is where a channel owner will drum up the bright idea to create a series on their channel

Thinking that it will result in bingeful watching and a ton more views

While this approach can work in unique situations

Often, it’s a one-way ticket to low performing videos

Let me give you an example from a channel with over 4M subscribers

Recently, they released the video:

As you can see, the first video in the series racked up 70,000 views

Not bad, not bad at all…

Then, the next video was released

Only 24k views a week after being released

Finally, the third video was released

12k views in the first 21 hours

As we see, each subsequent video in the series generates less and less views

But why?

Because each video is recommended in isolation

What do I mean by this?

When YouTube recommends video 3, “Purpose of Wealth (pt3): Comfort”

It is not recommended alongside the other two parts

It’s recommended on its own

And logically who would watch part 3 of a series without having watched part 1 and 2

It’s like jumping into the Lord of the Rings series in the last book

So, are series just a no-go on YouTube?

Yes and no

Undertaken in this way - yes!

But you can approach things a bit differently to achieve a similar “series” result

As I teach my students in Tube Academy, you can use a strategy called “linking”

This is where you direct the viewer of one video to another

To create this series-like flow that will allow for a viewer to watch in your desired sequential order

Without having to package your videos as being part of a series

Which you can see is not quite the most effective ways to generate views

I hope this tip serves you well

Until tomorrow,

Adam