- Adam Del Duca
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- The BIGGEST Mistake You Can Make With Your New YouTube Channel
The BIGGEST Mistake You Can Make With Your New YouTube Channel
If you want to build a successful channel you can't make this mistake...
There are a lot of mistakes you can make on YouTube
Trust me, I’ve made most of them!
For example, mistakes you could make include:
Choosing the wrong niche
Using boring titles
Producing less than inspiring thumbnails
If you want examples of these mistakes you can see some below…
While these mistakes are bad
They pale in comparison to the BIGGEST mistake you can make
What is that mistake?
Falling into the “I don’t have time” trap
Look, I know that building a YouTube channel is time consuming
You have to come up with video ideas, create scripts, voiceovers, edit and package your video on top of it all
Then you have to rinse and repeat the process into perpetuity
It’s not easy, especially when balancing the demands of your job, family, health and the list goes on
In fact, it’s these other life factors that push people into the “I don’t have time” trap
But what happens when you fall into this trap?
Here’s the chain of events…
Make excuse about time
Begin posting less or not at all
Lose channel momentum
Get frustrated with channel results
Quit and move onto next business model
Sadly, I’ve seen this happen time and again…
When falling into this trap, you lose two things:
The ability to build a monthly cashflowing online asset
The confidence in your ability improve your current situation
Personally, I think the latter is more detrimental but that’s just me
Fortunately, with YouTube automation, there’s no reason you should ever fall into the “I don’t have time” trap
Here are two strategies I’ve used (and you can too) to overcome any time crunch you may be experiencing…
Strategy #1: Time Audit
Ask my fiancé, friends or family and they will tell you I am a stickler for time
I am that way because I used to waste a lot of it and lost out on many opportunities as a result
In fact, I almost lost out on building my own faceless YouTube channel as back in the day I was a very poor manager of time
When I started on YouTube, I was working 50+ hours a week in management consulting
And I would tell myself “I have no time” to build an online business
Lo and behold, when I applied my audit skills to my own time what I saw was:
1 hour a day of Netflix
2 hours a day of social media
That’s 21 hours a week I was wasting…
Which is more than enough time to build a profitable channel
So if right now time is your #1 enemy in building up your channel do this
For the next week, log what you do for each waking hour of the day
At week’s end, review your time spent and identify low-value activities
Replace that time with content creation time - problem solved!
Strategy #2: Outsourcing
One of my favourite shows of all time is Letterkenny
It’s a show about citizens of a small town in Ontario who love hockey, beer and simple living
One of the shows best quotes is “more hands make for less work”
In your YouTube journey, this is absolutely true
If you’re pressed for time (even after doing your time audit) then outsourcing parts of your video production process can help you sidestep the “I don’t have time” trap
As I mention in Tube Freedom there are three potential roles you can assume when building a channel:
Operator (Produces all content)
Manager (Oversees production team)
Owner (Provides channel vision)
If you “don’t have time” you’re likely assuming the role of the Operator
There’s nothing wrong with this as it’s the most budget friendly option
But it’s also the most time intensive…
If time is becoming an issue, the best way out is to bring more hands on deck
Outsourcing even one aspect of the video creation process can save you hours a week
But more importantly can keep your channel moving in the right direction
Until next week,
Adam
When you’re ready, there are 3 ways I can help you:
If you want to learn how to grow and monetize your own faceless YouTube channel, check out Tube Automate and Tube Freedom
If you want a personalized review of your YouTube channel, sign up for a YouTube Channel Review
If you want to work with me one-on-one to build a faceless channel, check out Tube Launch